Yo, ByteDance just dropped the pricing for Seedance 2.0.

ByteDance’s AI video model Seedance 2.0 finally dropped its pricing. People have been asking how much it costs to use, and now we’ve got a solid number. Video model pricing is always the most sensitive topic—after all, the compute cost for generating a clip is right there, and the price directly decides whether you can scale it up.

I’m in cross-border e-commerce, and I need a ton of short video素材. I’ve been keeping an eye on every video generation solution out there. ByteDance has its own content ecosystem with Douyin, so it’s only natural for Seedance to lean into e-commerce promotions and short video素材. The real question is whether this pricing is friendly for small and medium sellers. If it’s too expensive, you’ve gotta weigh the ROI. Anyone who’s used it, can you spill the beans on how the actual billing works?

The key thing is whether you’re charging by the second or by the generation—makes a huge difference.

Same question, how much are you actually charging?

ByteDance has always had a solid foundation in video tech, now it just comes down to whether the model can actually deliver.